The most evident sign is that the site is selling expensive sets at really low prices. If you see the UCS Millennium Falcon that is normally priced at $799.99 selling for $200, that’s obviously not going to happen. There was a legit sale last year for it when it went down to $480 but that was on Amazon which is a legit seller of LEGO.
LEGO on the backend has been taking down some of these fake sites but as we know, you take one down, two more pops up. If you see them on social media, you can always report them but it depends on if there are enough reports to get them taken down. The post also suggests that you can contact LEGO Customer Service to report them.
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