A media empire under one LEGO roof

Manhattan bustles with the edifices of American enterprise, towering symbols of capitalism whose many styles span New York City’s distinct historical periods. Past, present, and future often lie within the same block, Art Deco and Modern architecture mingling to reflect the city’s status as a permanent symbol of capitalism. One building which exemplifies this mix of old and new is the Hearst Tower, painstakingly recreated here in LEGO form by Daniel Stoffler.

Built for and named after the famous American publisher William Randolph Hearst, the building claims a spot as the headquarters for one of the world’s largest media corporations, Hearst Communications, with ownership of numerous newspapers and publications including Esquire, Harper’s Bazaar and Cosmopolitan. The builder took on a daunting challenge recreating Hearst Tower, but the effort paid off with this accurate and realistically detailed model – which includes the original six-story base as well as the 40-story glass tower finished in 2006, here accomplished perfectly with triangular road sign elements. This makes for an interesting mix of architecture and an extremely impressive LEGO model.

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